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Practically everyone has been attracted to a brief, powerful video that used visual clips, music and animation to promote a person or event. Think of a popular movie trailer that caught and held your interest. They are compelling, informative and motivational, creating interest in a particular topic or message. These are called sizzle reels, and they can be an integral part of a company’s marketing strategy.

The SDNY Group in NYC is a full-service content production company that can work with you to design and build sizzle reels that convey important messages to your target audiences, both internal and external. Generate excitement and interest through 2D and 3D sizzle reels that grab viewers’ attention. Our marketing experts can help you implement sizzle reels into your overall marketing strategy.

What is Contained in a Sizzle Reel?

Also known as results reels in the marketing industry, these brief, powerful videos combine various elements to showcase events or promote messages your company deems important. They usually feature:

  • Short video clips
  • Images
  • Animation
  • Media clips
  • Press clips
  • Audio clips
  • Graphics
  • A powerful call to action

They are typically combined with a sound/music track to complete the powerful package that grabs and keeps the attention of modern audiences.

How Would My Company Use Sizzle Reels?

Sizzle reels can be used to highlight past events as you promote future happenings, to build interest for conferences, promote trade shows, happy hours, workshops and any event or product. There is virtually no limit to how The SGNY Group can use the power of video to maximize your company exposure. Sizzle reels have been used successfully to promote:

  • Movies
  • Concerts
  • Product launches
  • Speakers
  • Public events
  • Company awards
  • Internal company messages
  • Public service announcements
  • Much, much more…

Use them to build SEO on your company website, blogs and social media. Promote your company and products or services through other media outlets. Or even convey important messages internally to your employees or other stakeholders.

Sizzle reels, or results reels, are a powerful and entertaining way to display your company’s promotions and press releases, and they also make effective training tools and video tutorials. Regardless of their planned purpose or target audience, The SGNY Group can create just the effect you need to engage and inform in a memorable fashion. Contact us today for more information about sizzle reels or other marketing needs for your company.

Posted on behalf of The SGNY Group

1133 Broadway, Suite 606
New York, NY 10010

Phone: (212) 584-5661


Monday - Friday:
9:00 AM – 6:00 PM

Do you need a film, animation
or a satellite tour produced?

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Our Client Reviews

The SGNY Group


Based on 7 reviews

Rachel Cohen

I have worked with SGNY for more than 2 years and am a devoted client. Steve and his crew have produced nearly 50 videos for our law firm. The quality is fantastic and Steve is responsive, creative, and thoughtful. Even facing challenging deadlines, he produces tremendous work product. Highly recommend using SGNY for your next video project.

Tom Jones

I've worked with the pros at SGNY for more than 25 years. Their professional, reliable service is unlike any other marketing services provider. I especially appreciate and value very much how innovative they are with technique and production. Highly recommend.

Karoline Sieber

Steve Gold was my primary contact at SGNY. They created several short videos for our business. The videos are professionally done and I'm so happy with them. Steve was very responsive to my emails, the turnaround for edits was quick, and they were all around wonderful to work with. Highly recommend SGNY for your video production needs.

Fern Mallis

I'm a big fan of SGNY Group....I have worked with Steve Gold and his team for many many years and they have always produced a perfect video...well edited and getting whatever message I need out there. I highly recommend them!!

John Oleary

I have and continue to work with SGNY for a number of years. They are creative, responsive, time sensitive and extremely talented. Steve Gold, who runs the company is extremely approachable, knowledgeable and skilled. They are a pleasure to work with.

Fern Lazar

Steve and his team are master magicians when it comes to producing award-winning work. As if that wasn't enough, he works with you to deliver on time and on budget even against the most stringent timelines.