Design is about more than mere aesthetic appeal. It creates value for businesses. Infographics are a great way to break down big concepts or large chunks of data into coherent and easily grasped content. Yet, with an infographic, the user can still see the “big picture” – that’s the value of information design.
As the term implies, an infographic is simply the use of typography and iconic imagery to present information quickly and clearly. However, infographics are more than a layout of colorful images. They are designed to communicate large volumes of information in a way that users can not only understand but will be driven to examine.
At The SGNY Group’s studio in Manhattan, we create infographics that will help your business simplify and clarify messages. We can make communication materials compelling and attractive, answer specific business questions and facilitate the decision-making process.
INFOGRAPHICS DESIGNED IN OUR NY STUDIO
Graphic design plays a vital role in any business communication. Infographics can play an important role in structuring complex information efficiently and attractively. Many forms of business communication can be redesigned and shared through the use of a creative infographic.
- Reporting research results, demographics, key performance metrics or annual reports
- How-to infographics that take users through a process
- Profile-type infographics to share employee data
- Show workflows or other complicated data for sales pitches in a refreshing way
The SGNY Group can work with your company to take big data and create a form of visual shorthand with an artistic mix of design, writing and analysis. Contact The SGNY Group in New York, New York, and allow us to artfully combine images and design with your complex data and tell a story that begs to be shared.