Skip to main content
(212) 584-5661 Contact
man sitting on a motorcycle new york, ny

President Franklin D. Roosevelt was considered a pioneer and innovator because of his fireside chats over public radio. President Roosevelt learned to take his message directly to the American people, and became a master at leading and molding public opinion. His broadcasts were heard by millions around the world.

Your company may not have the resources of the American presidency, but you do have the ability to take your message live to huge audiences numbering in the millions through a Satellite Media Tour (SMTS). The SGNY Group, located on Broadway in NYC, can work with your company to plan, implement and distribute important company information to numerous media outlets.

What is a Satellite Media Tour?

Satellite Media Tours are live-interview studio or on-location events where spokespeople for your company are interviewed over a period of hours by a number of different media outlet representatives. The typical SMTS will book between 15 to 30 interviews. These are from broadcast media like radio, TV and even Internet outlets. The interview is broadcast to various media outlets via satellite.

The SGNY Group is your expert professional media team who will handle all the administrative and technical arrangements for your SMTS, including all the bookings and updates. Our superior working relationships with TV and Radio stations and booking agents ensure your tour is a success. Our talented media team can even provide scripts and media training for your company spokespeople.

When Would My Company Use a Satellite Media Tour?

Practically any message or event can be fodder for an SMTS, and The SGNY Group can help you craft just the right message to promote your company without being too pushy, and while providing real value to audiences. This is the key to a successful Satellite Media Tour. Use an interesting and relevant topic to leverage the event and offer value, while showcasing your company.

Satellite Media Tours have been held successfully when connected to:

  • Macy’s Thanksgiving Day Parade in NYC
  • Memphis in May BBQ Competition in Memphis, TN
  • The great solar eclipse of August 21, 2017
  • The SEC Football Championship Game in Atlanta, GA
  • Local sports tailgating events
  • Medical research
  • Popular holidays or observances
  • Almost any current event or topic that gains public interest

The SGNY Group in NYC has experience working with almost every industry, and we can work with you from start to finish to make your SMTS a complete success.

If you have questions about using a Satellite Media Tour for an upcoming company event or promotion, call or contact us online to schedule a full consultation. Our Manhattan office is ready and eager to work with you.

Posted on behalf of The SGNY Group

1133 Broadway, Suite 606
New York, NY 10010

Phone: (212) 584-5661


Monday - Friday:
9:00 AM – 6:00 PM

Do you need a film, animation
or a satellite tour produced?

Contact Us!

Our Client Reviews

The SGNY Group


Based on 7 reviews

Rachel Cohen

I have worked with SGNY for more than 2 years and am a devoted client. Steve and his crew have produced nearly 50 videos for our law firm. The quality is fantastic and Steve is responsive, creative, and thoughtful. Even facing challenging deadlines, he produces tremendous work product. Highly recommend using SGNY for your next video project.

Tom Jones

I've worked with the pros at SGNY for more than 25 years. Their professional, reliable service is unlike any other marketing services provider. I especially appreciate and value very much how innovative they are with technique and production. Highly recommend.

Karoline Sieber

Steve Gold was my primary contact at SGNY. They created several short videos for our business. The videos are professionally done and I'm so happy with them. Steve was very responsive to my emails, the turnaround for edits was quick, and they were all around wonderful to work with. Highly recommend SGNY for your video production needs.

Fern Mallis

I'm a big fan of SGNY Group....I have worked with Steve Gold and his team for many many years and they have always produced a perfect video...well edited and getting whatever message I need out there. I highly recommend them!!

John Oleary

I have and continue to work with SGNY for a number of years. They are creative, responsive, time sensitive and extremely talented. Steve Gold, who runs the company is extremely approachable, knowledgeable and skilled. They are a pleasure to work with.

Fern Lazar

Steve and his team are master magicians when it comes to producing award-winning work. As if that wasn't enough, he works with you to deliver on time and on budget even against the most stringent timelines.