Our on-demand culture wants everything – and we want it FAST! Instant banking, purchasing, food service, cooking and more, we don’t like waiting. This is especially true online, where lightning-fast speeds are now the norm and anything taking more than three or four seconds to load gets ignored and quickly forgotten.
That’s why stunning website videos from a professional video production company can be the key “hook” that captures attention and keeps users on your company website. Time and again, internet users choose quality video as their media of choice for digesting and sharing information. Just look at the explosion of video-based media like Instagram, TikTok, Facebook video reels and more. YouTube is the second largest search engine behind Google for a reason – people love video!
Quality Video Matters
Don’t let the popularity of user-generated video on TikTok and other platforms fool you. While a friend’s dance video or cooking instruction can be obviously homemade, your company videos had better be anything but cheap and crude. Plus, more and more, users are learning to use video tools to create surprisingly professional-looking video.
Website videos must be creative, high-quality and extremely functional. It doesn’t take an internet user long to discern a professionally-made video and one from your iPhone or Samsung Galaxy. We’re past the era of fooling the public – they now know much more about video quality than ever. Stop fooling yourself about fooling the public and invest in superior-quality website videos from a professional video production company.
Plus, your engaging video must load immediately if you are to capture an audience. A standout video that takes too long to load impresses no one, because few will wait around to see it. A professional video production company can craft the perfect video to make your website stand apart from the rest and guarantee it loads quickly for rapid and easy viewing.
Choose Award-Winning Video Production for Your Website
The SGNY Group in New York has been creating top-quality and highly-memorable website videos since 2007. Our founder, Steve Gold, himself an Emmy and Clio award-winning writer, producer and director, leads a talented team of video production professionals who can create the perfect website videos for your needs.
When it comes to your brand and website video, you only get one chance to make a first impression. Make one that is memorable for quality and functionality with The SGNY Group. Contact us today for more information.